BROOKS GROCERY
When Brooks Grocery, an independently-owned grocer in Tupelo Mississippi, was ready to expand into a new brick-and-mortar location, it was important they create a shopping experience that was fun, colorful, and connected to their local community.
DESIGNED FOR COMMERCIAL DESIGN SYSTEMS ROLE: DESIGN LEADLOCAL COLOR
It was important that Brooks’ new store environment reflect the energy and growth that was radiating throughout Tupelo at that time. Industrial touches layered with bright colors and a playful use of typography helped to create a fun, yet elevated shopping experience store-wide.
STYLE GUIDE
INTERIOR ELEVATIONS
CHALK PACKAGE
A custom chalk package was developed, featuring hand-drawn illustrations, digitally printed and installed in locations where additional messaging and color was desired.
